The Waist Shaper Company is a new company based out of New York that offers fitness and apparel products that empower women to stay fit and look their best. They wanted a simple, elegant design that would showcase their products all-the-while keep an easy user interface for conversion optimization. We used Monterey, the free premium theme offered by Journey Themes, designed their custom logo and made other revisions to their liking.
Waist Shaper Co
3 months (2016–2017)
Web Designer
Desktop Web, Mobile Web
HTML, Javascript, CSS, SmartyTPL, Liquid (Shopify Customization)
VS Code, Sketchapp, Adobe Photohsop, Github
This project really put JT’s Monterey to the test. We installed the theme and got right to work. Although, most of the changes were made within Shopify’s dashboard ecosystem, we made a few edits to the core theme to ensure Waist Shaper Co would have the key features they needed for their products. It’s always a pleasure bringing a new reality into life for a company with no current online presence.